Thursday, September 24, 2020


The October Tasting Trail is a celebration of our downtown coffee shops, cafes, pubs and eateries! Visitors are encouraged to shop, dine and enter to win the October Tasting Trail draw.

New in 2020: The October Tasting Trail will occur EVERY DAY in October! No scheduled time slots for tastings.

Also new in 2020: We've partnered with snapd Barrie to promote the experience!   By downloading the snapd Hub App, participants will be able to enter a unique code after each purchase. Those who visit ten (10) or more locations will be eligible for entry into a draw to win a $250 Lifeline e-gift card to their favourite downtown Barrie business.

Special Offer for BIA Members!

The November snapd issue will feature a full page of October Tasting Trail coverage. This will include photos of patrons and your team along with multiple social media video posts by snapd Barrie promoting the October Tasting Trail and participating businesses. Look out for a snapd photographer!

BIG NEWS: To make the October Tasting Trail even more exciting this year, snapd Barrie has offered the business with the most entries a FREE HALF PAGE AD in the November edition to run alongside the event coverage. The 2nd and 3rd place businesses will receive a FREE QUARTER PAGE AD EACH.

Participation is Easy!

Promote the October Tasting Trail (OTT) online through use of the Autumn in the City social media kit and by supporting other participating locations by engaging with their content (like, retweet, share, etc.)

Promote the October Tasting Trail snapd Hub app to your patrons within your businesses (posters & rackards explaining) OTT will be supplied by the BIA)

Provide your customers at time of purchase with your business's unique location code for entry into the draw.

Contact the BIA Office at [email protected] or 705-734-1414 if you run out of  table toppers and need more!